How To Use Your Small Business Brochure To
Open Doors For More Business

by Tom Egelhoff

Author Tom Egelhoff

One of the most powerful sales tool we have is our brochure. One of the most powerful tools to make sales is the referral.

Our tip this week is to show you how to put the two together. Here's how:

When you have finished the sales process with a satisfied customer, the next natural step is to ask for referrals.

When you receive the referral, ask your customer to write a short personal note on your brochure to the new prospect.

This is a great way to introduce your brochure to the new prospect and be sure he/she looks at it.

This procedure also "breaks the ice" and puts a positive spin on that all important first meeting.

Nothing is more powerful than a recommendation from someone the customer knows.

Return to the "How to Market" Directory

Return to the "Low Cost Advertising" Directory

400 FREE Articles and Tips on the SITE MAP PAGE - CLICK HERE

Check out Tom's YouTube Video Channel For More Great HOW TO Content - CLICK HERE

Listen in on Tom's weekly radio show "Open For Business" on AM 1450 KMMS Radio, Bozeman.

Top : Home

Top : Home

Quick Links
Tom's Self Help Books