Free Marketing Tip:
Ask Customers For An Evaluation

by Tom Egelhoff

our oldest and best customers come back over and over again for one very good reason. You provide the goods and services they want. So, how can you convey that idea to new customers?

Ask your best customers to evaluate your brochures and other advertising materials. Do your brochures tell the same story that your best customers tell when they recommend your business?? You may be missing the real message. To find out, all you have to do is ask.

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