Make Sure Your Small Business Coupon Offer Is Visible

by Tom Egelhoff

Author Tom Egelhoff

If you've spent any time at all on this site, you know I'm a big fan of postcards.

Even at full postage (.35¢ - 2018) they are still only .01¢ more than bulk mail. I have often suggested that your postcard have a "call-to-action."

In other words it asks the recipient to do something. Call the store, come down, bring a coupon.

Do something to let me know you got my postcard and I'm getting some business from it.

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